As you probably know Evertop is a custom software development company. We design, develop, deploy and maintain bespoke systems created under our client\u2019s requirements. On our daily basis work, we find less or more exciting and inspiring projects. The one I\u2019d like to describe today is, in my opinion, one of the most interesting we\u2019ve done so far. It was neither most difficult nor most complicated. It wasn\u2019t even most profitable. To be honest, when we started working on it, I didn\u2019t see anything special in it. I treated it as another \u2018start-up project\u2019 to be done. I was wrong.<\/p>\n
My favourite projects are these where we can see that our work has a deeper sense and is worth the effort. And in this case benefits that have been achieved are really huge and they have a multidimensional character! But let\u2019s start from the very beginning\u2026<\/p>\n
<\/p>\n
The story I\u2019d like to introduce is about a platform which helps to manage the daily activities of a Language School named \u2018kateit!\u2019. It\u2019s not a regular language school as I remember from my childhood where there were 1,5-hour lessons once or twice a week. The philosophy of kateit! is:<\/p>\n
You have to eat an elephant piece by piece. Daily.<\/p><\/blockquote>\n
So, the idea is to have 15-minute lessons everyday and once a week \u2013 one longer 1-hour meeting with a teacher – on-line. Yes, it\u2019s all done remotely. Short lessons are done via the phone, and longer via Skype. The teaching method is called \u2018Stay\u2013In-Touch\u2019 comprises vocabulary exercises and tests done day by day.<\/p>\n
Just imagine that you can practice your language skills by talking to your English teacher every day instead of listening to radio news or advertisements when you\u2019re stuck in a traffic jam! I think it\u2019s a really great idea. You can arrange lessons wherever you want and you can participate wherever you are! Sounds good but it\u2019s not everything. As I mentioned before, the method is complemented by vocabulary exercises. Students receive 3 times a day a few words to remember. And once a day, they get a short test that checks if they remembered everything well.
\nIt sounds very familiar today \u2013 skype, phone calls, on-line lessons. We all have it day by day, while coronavirus pandemic is present. The point is that Kate, the kateit! Language School owner invented this method long time ago and she has been using it for a few years now.<\/p>\n<\/p>\n
Challenges of scaling a business<\/strong><\/h3>\n
The idea, as you can see, was great but the biggest challenge in this business was scaling it up. Most of the operational and administrative work was done manually and it took time. A lot of time! Scheduling lector\u2019s availability and adjusting it to students needs took hours each week. Vocabulary exercises were sent via text messages \u2013 manually. And tests were sent via e-mails \u2013 Yes, also manually. It was not much time left to send bills and check if payments were made on time.<\/p>\n
The operational and administrative workload was so big that it made business development practically impossible. Kate couldn\u2019t even think about admitting new students because she was not able to serve them. The only solution was to digitalize the whole process and automatize it at least partly.<\/p>\n
<\/p>\n
Business digitalization<\/strong><\/h3>\n
Fortunately, we managed to take up the challenge that was ahead of \u2018kateit!\u2019 really fast and efficiently. We created the system consisting of web application dedicated do administrative tasks and mobile application for students and teachers. It is also used for sending vocabulary exercises via push notifications and for making payments.<\/p>\n
Thanks to the platform we created, the \u2018kateit!\u2019 Language School was able to spread its wings and multiply the number of its students. Six months after the introduction of the systems the number of students has tripled. As a result, the profits have tripled as well.<\/p>\n
Today we are all at home. We all use Skype, Zoom or Hangout to arrange meetings. But a few months ago very few of us thought it could be efficient. And language lessons? No way \u2013 it can\u2019t be done remotely. So, it looks like \u2018kateit!\u2019 with its methodology was simply ahead of its time. And today if you think of starting English lessons the first thing you should do is consider their offer. They know exactly how to do it because they have been doing it for a very long time. Moreover, they have a set of tools developed especially for them. They are bespoke and kateit! offer will fit your needs like the best tailor-made suit.<\/p>\n","protected":false},"excerpt":{"rendered":"
As you probably know Evertop is a custom software development company. We design, develop, deploy and maintain bespoke systems created under our client\u2019s requirements. On our daily basis work, we find less or more exciting and inspiring projects. The one I\u2019d like to describe today is, in my opinion, one of the most interesting we\u2019ve […]<\/p>\n","protected":false},"author":1,"featured_media":1709,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[15],"tags":[76,32,40],"yoast_head":"\n
Challenges of Scaling a Business - How We Help a Small English School - Evertop<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.evertop.pl\/no\/challenges-of-scaling-a-business-how-we-help-a-small-english-school\/\" \/>\n<meta property=\"og:locale\" content=\"nb_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Challenges of Scaling a Business - How We Help a Small English School - Evertop\" \/>\n<meta property=\"og:description\" content=\"As you probably know Evertop is a custom software development company. We design, develop, deploy and maintain bespoke systems created under our client\u2019s requirements. On our daily basis work, we find less or more exciting and inspiring projects. 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